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About hubAMS

The association platform built to grow, not just manage.

hubAMS is association management software built natively inside HubSpot, by CommercePro. One system for memberships, events and subs - no more double-entry, no more bolted-on tools.

Our story

Most associations are still run on software built to administer, not to grow.

Legacy AMS platforms keep a tidy database of the members you already have. But renewals still need three systems and a spreadsheet, events live in a separate tool, and your member data never quite reaches the people trying to grow the organisation.

We built hubAMS to end the double-entry - one platform for memberships, events and subs, built natively on the world’s #1 CRM, so your team manages less and grows more.

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May 2026

The year we launched hubAMS

1

Platform for members, events and subs

~60%

Less renewal admin reported by early teams

0

Integrations to sync or maintain

What we believe

A different kind of
association platform

hubAMS is the modern challenger in a category of safe, corporate-blue incumbents. Here is what guides how we build it.

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Members, not customers

Associations run on belonging, not baskets. Every screen, term and workflow speaks your language - members, subs, renewals - not store, checkout, invoices.

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Native, never bolted on

hubAMS is built inside HubSpot, not wired to it. There is no integration to sync, break or pay for - just one record for every member.

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Built to grow

Other systems help you administer the members you have. We pair the AMS with HubSpot’s growth engine, so you can recruit, engage and retain.

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Genuinely on your side

We come from a HubSpot Solutions Partner. We map your memberships, events and subs with you, and we are there long after go-live.

The family

Part of a HubSpot-
native family of brands

hubAMS is built by CommercePro, a CommercePro Limited brand in the Engaging Partners family. Three siblings, one ecosystem - so your association is never on its own.

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Engaging Partners

The HubSpot Solutions Partner that designs and implements the platform for member organisations.

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CommercePro

The horizontal, HubSpot-native commerce platform that powers payments, billing and self-service.

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hubAMS

CommercePro packaged for associations - memberships, events and subs, ready out of the box.

Built on hubspot-logo

You don't just get an AMS. You get HubSpot.

hubAMS runs natively inside HubSpot - so the moment you switch, your association is running on the world's #1 CRM, with marketing, automation, a CMS and reporting all on the same member record.

Built natively on HubSpot - so there's nothing to integrate, and your members, marketing and reporting all live on one platform.

See how it works
users-round
CRM & member records

Every member, payment and interaction on one record.

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Marketing & email

Native campaigns, segmentation and nurture - no export.

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Automation

Renewals, reminders and member journeys that run themselves.

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CMS & member portal

Your website and self-service portal in the same system.

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Reporting & AI

Live dashboards and AI your board can actually trust.

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Nothing bolted on

No integration to sync, break, patch or pay for.

“Renewals used to mean three systems and a spreadsheet. Now it’s one screen in HubSpot - members renew themselves and the receipts just send. We’ve cut renewal admin by about 60%.”

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Sarah Whitfield Operations Director, Institute of Architects
Book a demo

See hubAMS with your members and events

A 30-minute walkthrough with our association specialists. We’ll map your memberships, events and subs to a single platform.

Book a demo See how it works
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